6 Reasons to Choose CS-Cart for Online Business

By Yan Kulakov, October 9th, 2015 in News and announcements


Our partner from Greece—CSCart.biz—shared a lovely infographic that illustrates 6 reasons to choose CS-Cart for online business!

About the Author:

Fotis Kourmadas
Owner and SEO at CSCart.biz and CS-Cart Hellas.

Our Headquarters Grows and Gets a Fresh Look

By Yan Kulakov, October 6th, 2015 in News and announcements


We are glad to tell you that our office grows and becomes more cozy!

Check out pictures of new rooms for our sales and partner relationship teams at Simtech Headquarters:

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3 Important Features for an eCommerce Store

By Yan Kulakov, October 1st, 2015 in Guest posts

You’ve decided to build an eCommerce store. You have an idea that you feel is profitable, and you want to give it a try. First steps are always the hardest, learning the ins and outs of selling online and how it all comes together. Building an eCommerce store is a stepping stone, most lessons start to appear once you’re concluding business.

As a beginner, you may get ahead of yourself and invest time in business areas that don’t need your attention until later on, and by doing that you risk of forgetting the truly important parts of an eCommerce store. I am talking about design, social, and content.

1. Design

The most important feature of an online store is to make it easy and accessible for customers to buy products. This means investing in good navigation options, optimizing each sales page with great descriptions and visual content, as well as optimizing the site for optimal speed performance.

CS-Cart offers more than 200 unique themes that are optimized for all of the above mentioned points. Why spend thousands of dollars hiring a developer and a designer, when you can invest in a spectacular pre-built theme for just a fraction of that sum.

2. Social

Social media is a powerful tool for driving new customers to your site through special offers, promotions, and involvement in the business field you are working in. Facebook, LinkedIn, and Twitter are the traditional social media sites you want to be a part of. Also, don’t forget to invest in Pinterest and Instagram—visually appealing social platforms that can be used to advertise products directly.

Remember to be a part of a community, and besides sharing your own products, promote other businesses and their ideas as well—it helps you gain trust, and nobody likes to look at a social media account that only does self-promotion.

3. Content

Sales will not drive to you themselves, especially if you’re working without a marketing budget. Content marketing is a viable option for building a following that’s based on your knowledge and experience in the field.

Several of the leading brands understand the importance of content, and invest in a properly developed content strategy to drive sales, build brand awareness, help others, and contend for organic search traffic.

Without implementing these three important features in your eCommerce store, you risk of being seen as inexperienced and lose potential opportunities, but most importantly—customers.

About the Author:

Alex Ivanovs is an online entrepreneur, and a writer who is passionate about self-improvement. You can find his works on SkillCode, and his Twitter handle @skillcode.

CS-Cart and Multi-Vendor 4.3.4 Released

By Yan Kulakov, September 9th, 2015 in CS-Cart releases, News and announcements


We are happy to present to you another minor release of CS-Cart and Multi-Vendor.

Version 4.3.4 lets you assign payment methods to shipping methods, adds birthday promotions, and improves the Upgrade Center.

Other honorable mentions in the new version:

  • Right-to-left languages support makes CS-Cart more convenient for Arabic, Hebrew, and Persian speakers.
  • A new notice on the storefront warns customers if their browsers don’t accept cookies. If the browser doesn’t accept cookies, the customer can have issues with logging in and placing orders.
  • You can reorder products, categories, pages, and polls when you add them manually to the blocks in Design → Layouts.

    For example, when you showcase camping gear on your home page, reorder camping products to show tents at the top, sleeping bags in the middle, and backpacks at the bottom of the list:

  • Customers can sign up using emails that contain Cyrillic symbols and special characters such as !, #, $, %, and &.
  • Admins create backup files only in the “zip” format. We removed the ability to create “tgz” archives because they took too much operating memory during the archiving.

    Note, that we’ve restricted only the creation of backups in the “tgz” format. Other functionality related to creating and unpacking archives was not affected. You can restore the “tgz” backups, install add-ons packed in the “tgz” archives, etc.

See all the improvements and fixes in the changelog.

Assigning Payment Methods to Shipping Methods

In earlier versions, the checkout page showed even those payment methods that a customer couldn’t use with the chosen shipping method.

For example, your customers could pay only with a credit card when they chose shipping via FedEx, but they still saw other payment methods, such as check or cash on delivery, at checkout. These dummy payment methods confused customers.

In CS-Cart 4.3.4, use the Payment dependencies add-on to show only those payment methods that actually work for the chosen shipping method:

New Promotion Condition: “Birthday”

With the improved Age verification add-on, you can congratulate your customers on their birthdays with a newsletter and a personal discount:

  • To offer a discount or a free shipping coupon to your customers on their birthdays, create a new cart promotion and choose the Birthday condition for it:

  • Export user data with birthdays from your store into a CSV file, and then import it to MailChimp to create a birthday mailing list and send birthday emails to your customers:

Upgrade Center Enhancements

In 4.3.4, the Upgrade Center is safer and more informative:

  • Starting with version 4.3.1, an admin receives an email with a restore link after an upgrade. If the admin clicked the restore link by accident, the upgrade immediately rolled back.

    In 4.3.4 and higher, the admin has to confirm the restore. This improvement protects the upgraded store from an accidental reversion.

  • You will see useful information about installed upgrades under the Installed upgrades tab in the Upgrade Center:

    The tab will show the information after the upgrade from 4.3.4 to a higher version.


License owners with active upgrade subscriptions will see a notification about the upgrade in their admin panels within a week.

Click the notification or visit the Upgrade Center to upgrade your store.

Before upgrading to 4.3.4 you will upgrade to 4.3.3.SP1. This maintenance patch enhances the Upgrade center so as the further upgrade to 4.3.4 will go smooth.

If you’re upgrading from CS-Cart 2 or 3, use the Store import add-on to migrate to version 4.3.2, and then upgrade via the Upgrade Center.

Tell us how we can improve CS-Cart on our UserVoice. We greatly appreciate your ideas!

Report any issues to our bug tracker.

If you have any questions concerning the upgrade, feel free to ask them in the CS-Cart forum.

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Header Navigation and SEO

By Yan Kulakov, August 26th, 2015 in Articles, Guest posts, Tips and tricks

Often, people may only have a vague idea of what they’re looking for in the Internet. That’s why many people search by a broad keyword.

Broad keywords such as shoes, books, and sports are short and not specific. These keywords are difficult to rank #1, because so many other websites might have articles that mention shoes, sports, or any other broad keyword. However, if you rank well for a broad keyword, you will be receiving a great deal of traffic.

To rank your store for a broad keyword with a high level competition, include the keyword into your header navigation. The trick works because the header navigation has the benefit of being the same on every store page.

How the Trick Works

For example, CS-Cart uses a Product Mega Navigation concept to include links to main categories and subcategories. The Mega Menu links are visible only when the customer hovers a mouse cursor over the header. When the search engine crawlers visit the site, they crawl and index all of the pages in the Mega Menu.

Because CS-Cart Mega Menu links to many categories, all of those categories receive a share of link juice. And because that header with the Mega Menu is the same across every page of the site—every page shares a small amount of link juice it has with these category pages as well. That’s amazingly powerful for SEO.

By contrast, you can use the left navigation that will contain links specific only to the category, or filtered product set that the customer has navigated to. The links in the left navigation have local link juice power. The links in the left hand category navigation share link juice that those less juicy pages have with each other. But they do not get a share of link juice from other departments or from the homepage of your store.

Only links in the site-wide navigation elements, such as the header, benefit from whole-site link juice infusions.

Other site-wide navigation elements, such as the footer or your right or left navigation, will also work fine, if they are the same and present on every store page.

About the Author:

Fotis Kourmadas
Owner and SEO at CSCart.biz and CS-Cart Hellas:

Thank you guys for the great opportunity to guest blog at CS-Cart Blog. If any readers have questions or comments, I will gladly answer them. Just contact me at info@dvs.gr or just post the question below the article.

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