Archive for July, 2009

Top 5 must-read SEO blogs and resources

By Michael Gunin, Thursday, July 30th, 2009 in Articles

It’s too obvious to explain in detail why search engine optimization is so important for online business.  Being one of the most precious sources of highly-targeted traffic, search engines also involve you in a strong competition with other companies for top positions on relevant search queries. That is why at least the basic level of knowledge is a must for every ecommerce professional.

Below we present a small selection of our favorite SEO-related resources which allow to follow the industry news and read fresh materials, at the same time providing basic guidance for beginners. Looking through them, one can gain knowledge in search engine optimization in a short time.

Google Webmaster Central google

Official, first-hand information from the world’s most popular search engine is very well detailed. You may find out that the Google makers actually expect from you to achieve a successful ranking and be sure that these techniques are safe for implementation.

SEOMoz seomoz_small_flower

Extremely useful for both beginners and experienced professionals, SEOMoz provides a comprehensive set of SEO guides, both free and commercial. What’s even more interesting is that these guides are niche-oriented: for example, dedicated solely to link building, social media marketing or on-site optimization. SEOMoz also provides some very powerful SEO tools, both free and commercial.

SEO Book seobook

Aaron Wall’s standalone ebook called SEO Book used to be extremely popular and still remains one of the most comprehensive guides on this subject. Following modern trends, the author has transformed his resource into a more dynamic educational platform. In addition to commercial training courses, lots of materials (including training videos, glossary, free SEO tools and blog) are available freely.

Search Engine Journal searchenginejournal

Search Engine Journal’s strong side lies not only in extensive coverage of search engine market and its main trends (be it social media marketing or proper link building). What is more interesting from a practical side is that they publish practical examples of SEO tasks, explain different approarches to problem resolution and share various tips and tricks along with detailed statistics. They also provide regular overview of SEO tools and compare their features.

Daily SEO Blog seo-blog-logo

As you can guess from the title, this is a place for quick, day-by-day learning. While it is good to receive some general understanding of SEO before proceeding with this resource, any advice given here is definitely worth considering for your own search engine optimization strategy.

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Although we have only overviewed the tip of the iceberg, the above-mentioned resources are quite enough to get acquainted to the search engine optimization. We’ll keep writing on SEO and plan to cover its aspects specific for ecommerce a bit later.

Built-in webmail client

By Michael Gunin, Tuesday, July 28th, 2009 in Inside CS-Cart

Online store administration involves large volumes of email correspondence related to order processing, customer support or communication with partners. That is why the email exchange can be considered as the integral part of online store maintenance.

In order to simplify the email messaging process, we have introduced a built-in webmail client in CS-Cart 2.0. This module allows store administrators to read and compose emails right from the browser, moreover – via the online store’s administration area.

Webmail login screen

Webmail login screen

It does not matter which email service provider you work with, since any mailbox can be used together with webmail. All you have to do is configure the client by entering access credentials and mail server information. That’s it – after this has been done, you can access your mailbox, read mail, compose and sort messages.

Webmail interface window

Webmail interface window (click to enlarge)

CS-Cart’s webmail is based on a powerful MailBee webmail application providing a convenient, AJAX-based interface slightly similar to GMail. In addition to reading (via either POP3 or IMAP protocol) and composing emails in both plain-text and HTML mode, you are provided with various extended functions, including the ability to use email attachments, sort messages by folders, use calendar and address book and perform import/export of contacts.

This means that you may use CS-Cart’s webmail not only as an email client, but also as a simple organizer and contact manager.

Please, refer to the user manual in order to find out step-by-step instructions on Webmail usage and configuration.

CS-Cart blog is launched!

By Michael Gunin, Thursday, July 23rd, 2009 in News and announcements

We are glad to present the official CS-Cart blog. It has long been planned as a dynamic source of information allowing to keep you up to date on CS-Cart along with the latest events and trends in ecommerce sphere. And now it is finally possible for us to share our news along with tips and tricks on a regular basis.

“From our experience, interests of store owners are never focused solely on technical side of a particular online business solution,” says Alex Vinokurov, Chief Visionary Officer at CS-Cart. “People involved in ecommerce also seek advice in online marketing, customer relations, search engine optimization and many other related subjects. That is why we have decided to try sharing what we know and help people (especially novices) in finding the right direction, as well as showing practical use cases of CS-Cart not always fitting into a more strict format of a software manual or a knowledge base.”

In addition, the CS-Cart blog provides customers with a new way to get in touch with us and with each other by leaving comments for blog posts.

Please, stay tuned and subscribe to our RSS feed. You will hear from us again very soon at CS-Cart blog!

The official CS-Cart blog is here!

By Michael Gunin, Thursday, July 23rd, 2009 in News and announcements

This post officially opens the CS-Cart blog where we will talk about how CS-Cart works, what’s on the roadmap, what’s inside CS-Cart, provide useful tips and tricks and discuss e-commerce in general.

If you have any ideas for this blog or if you want to share your thoughts then please feel free to e-mail us at promo@cs-cart.com

Stay tuned for updates!

Release of CS-Cart 2.0.6

By Michael Gunin, Wednesday, July 15th, 2009 in CS-Cart releases

We are glad to inform you about a new release of CS-Cart which is now at version 2.0.6. Most notable improvements include the addition of three new skins, the ability to print packing slips and the integration of the Camtech XML online payment gateway.

The line of skins built into CS-Cart continues to grow, now allowing store owners to choose from over 30 design templates and color schemes. We’d like to remind that all skins come with the software at no extra charge.

Packing slip printing functionality will allow to make your work more convenient and save extra time on routine operations, since such an important part of order processing can now be done directly within the administration area.

For our Australian customers, it is now possible to choose the popular Camtech XML payment processor as an option for accepting credit cards.

In addition, CS-Cart 2.0.6 contains a number of bug fixes and functional improvements.

Please, refer to a changelog for the detailed list of changes taken place in the latest CS-Cart release.