Archive for the ‘Tips and tricks’ Category

Expert Tips: Factors to Consider While Integrating Payment Gateway into Your Mobile App

By Yan Kulakov, Friday, September 7th, 2018 in Guest posts, Tips and tricks

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Holding a Bachelor’s degree in Technology and 2 years of work experience in a mobile app development company Appinventiv, Bhupinder is focused on making technology digestible to all. Being someone who stays updated with the latest tech trends, she’s always armed to write and spread the knowledge. When not found writing, you will find her answering on Quora while sipping coffee.

From paying for an Uber ride to ordering groceries from Instacart, buying products from Amazon and booking a movie ticket from BookMyShow, we all use mobile apps for doing payment one way or the other. But, have you ever wondered how do these apps provide this functionality? How these apps let e-commerce brands accept payment via debit/credit card or third-party sites?

The one-word answer is—Payment Gateway. A Payment gateway, in layman’s language, is a service provided by e-commerce app service providers that empowers processing of credit cards or payments via third-party portals for faster and seamless payment experience.

Sounds exciting? Eager to integrate a payment gateway into your mobile app? Before you look forward to fusing a payment gateway into your existing or new mobile app, it is necessary that you know the different factors that can influence your decision. Taking the same idea forward, here I’m sharing the factors you should consider before incorporating a payment gateway into your application:
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Simple & Efficient Ways to Make Your Opt-in Forms Irresistible

By Yan Kulakov, Wednesday, August 15th, 2018 in Guest posts, Tips and tricks

Ben Pines is Elementor’s CMO. He has been in the digital marketing industry for over a decade. WordPress has been his platform of choice since the days when it was only used for blogging.

A crucial element of your landing page is your opt-in form. If you can improve the conversion rate of your opt-in forms, you’ll have a bigger email list and the potential to make more sales.

As you know, however, customers can be stubborn. No matter how much you nudge them in the direction of your opt-in form, they just won’t enter their email address.

What gives?

They aren’t the problem—it’s what you’re offering. To make your opt-in form convert like crazy, you have to make it crazily irresistible.

Fortunately, it’s not rocket science. Let’s take a look at 5 simple and efficient ways to make your opt-in forms irresistible.

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How Can AI Facilitate in Sales Ecommerce Industry

By Yan Kulakov, Monday, July 30th, 2018 in Guest posts, Tips and tricks

Robin is a Technical Support Executive. He is an expert in knowledge management and various Knowledge base tools. Currently, he is a resident knowledge management expert at ProProfs. In his free time, Robin enjoys reading and traveling.

Thanks to the tornado of technological advances taking place across the world, there is hardly any individual or organization that is not acquainted with the term AI and this is only if you haven’t been under the ground from past few years. Pun intended!

AI has made inroads in every nook and corner of global trades. Security systems at airports, cash payment system in mobile phones, Google’s predictions related to weather and visual searches in online shopping are just some of the examples of how AI is LITERALLY driving our lives.

Talking about online shopping, it has been with us for more than two decades now and is ever-flourishing, reason enough for the increasing heat of competition among online firms.

With a focus towards retaining clients, online shopping portals are embracing AI to provide seamless shopping experience to their customers. And how can they leverage AI to satisfy their obsession with customer satisfaction? Let’s take a look.

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A Step by Step Guide to Use UX & Analytics to Increase Customer Retention

By Yan Kulakov, Thursday, July 26th, 2018 in Guest posts, Tips and tricks

Catalin is the founder of Ecommerce Platforms and Web App Meister. He’s a design enthusiast and loves matcha, and is uber passionate about blockchain technology and travel.

Customer retention is one of the hot topics in sales nurturing right now. It’s frequently talked about, but more often than not, we tend to forget about it at times.

In this brief article, I’ll discuss how you can harness your analytics data and improve the user experience to make sure that your customers are taken care of.

From heat mapping to goal setting, I’ll give you the lowdown on what you can to keep the customers coming in!

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PayJunction Experts: How to Keep Your E-Commerce Payments Secure

By Yan Kulakov, Tuesday, March 13th, 2018 in Articles, Guest posts, Tips and tricks

Christina Lavingia Christina Lavingia is the content marketing manager at PayJunction, which integrates with CS-Cart. As PCI Level 1 Merchant Account Provider and Payment Gateway, PayJunction eliminates one of your bills and secures your e-commerce payments through tokenization, remote signature capture, AVS and CVV. PayJunction is a pioneer in paperless payment processing and provides its customers with one free EMV-ready terminal to accept secure transactions in-person and online.

If you’re a responsible business owner, you likely take precautionary measures to protect your business. These may include locking up your retail location at the end of the day, restricting cash register access to certain employees, and responsibly managing all paper files and documents.

It can be easy to overlook (especially as a new business), but securing your customers’ payment information should be at the top of your priority list. After all, even one data breach could cost you enough business to shut down operations. This is true for in-store and e-commerce payments.

If you run an e-commerce store, there are numerous security protocols and best practices you can follow to ensure you’re operating a safe cardholder environment and protecting your customers. Here are four tips to do just that:

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