Archive for April, 2019

Why Start an Online Marketplace Now: The Growth of Online Marketplaces

By Yan Kulakov, Wednesday, April 17th, 2019 in Guest posts

Dave

Dave Schneider is the founder of LessChurn, churn reduction app. In 2012 he quit his job to travel the world, and has visited over 65 countries. In his spare time, he writes about SaaS and business at DaveSchneider.me

A few decades ago, no one could have imagined the scale at which online marketplaces would potentially change the way we avail products and services. Today, however, online marketplaces and e-commerce have become a staple part of most people’s lives.

When you think of online marketplaces, what comes to your mind? Perhaps your first answer would be Amazon, where countless sellers can facilitate buyers on one platform. While the e-commerce sector was traditionally dominated by giants, such as Best Buy, Walmart, Amazon, eBay, the rapid growth of new online marketplaces have given us a preview into what the future holds.

This rapid expansion has given rise to new business models that were once not even thought of. For instance, freelance platforms, such as Upwork and Fiverr, while the platform for services, work under the same concept of buyers and sellers, which in this case are people who need something done and people who would be willing to complete those jobs. With jobs ranging from logo designing to data analysis, the possibilities in such online marketplaces are endless.
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8 Web Security Best Practices For Ecommerce Retailers in 2019

By Yan Kulakov, Wednesday, April 10th, 2019 in Guest posts, Tips and tricks

Sam

Sam Bocetta is a freelance journalist specializing in U.S. diplomacy and national security, with emphases on technology trends in cyberwarfare, cyberdefense, and cryptography.

Ecommerce sales soared high in 2018.

With more than $517 billion spent with US merchants alone, and it doesn’t look like the momentum will slow down anytime soon.

But, while that is great news for eCommerce retailers, it also means that hackers will likely try to penetrate your website and/or databases. And according to Shape Security, approximately 90% of all login attempts actually come from hackers. Which is why you have to do more than ever to make sure that your eCommerce website and/or data stays safe.

So, what can you do to secure your website and your eCommerce data?

You can follow the security recommendations that we are about to follow. Each of these web security recommendations has proven to slow down and/or stop hackers from penetrating web systems and/or databases.

With all that said, here are eight essential web security practices for your eCommerce retailer website.
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Successful Viral Marketing Campaigns

By Yan Kulakov, Tuesday, April 9th, 2019 in Guest posts

Eugene

Eugene Eaton is a british blogger for a Ninja Essays, who is into stand-up comedy. His favorite comedians are Louis CK and George Carlin. A good morning laugh is what keeps Eugene upbeat and motivated through the harsh day.

Introduction

When it comes to marketing, the best techniques are those that provide the widest market coverage with as little investment as possible. In order to create such marketing content that the people will share across all possible platforms one has to come up with an idea that represents a universal message so everyone could relate to it, find it funny, annoying or sad. It should simply move the audience in any direction.

By now, you’re already nodding your head in expectation of a revelation that will show you the steps you need to take in order to create a viral content that will push your e-shop or marketplace business all the way to the top. However, there is no mere recipe for success, as it appears you don’t create viral content, it becomes viral once it’s published if the audience makes such a decision.
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8 Points That Will Make Any Website Sale to the Fullest

By Yan Kulakov, Thursday, April 4th, 2019 in Guest posts

Lauren

Lauren Bradshaw is a professional creative writer with 15 years of experience in this field. She started the career running her personal blog then moved to academic writing, and now, she is a senior publishing editor at CustomWritings.

Nowadays, more and more entrepreneurs try to promote their business via the Internet. It offers multiple advantages. Billions of people use the global web. Accordingly, an entrepreneur has access to so many potential clients and it won’t take much time. Nonetheless, one should think about how to advertise his/her product or service(s) properly. Many startups failed miserably during a month or less because the campaign was planned poorly. Accordingly, you need to settle things effectively.

This guide offers 8 great suggestions, which will surely help to increase the number of sales to its maximum. Consider the next points:

  • Email marketing
  • Affiliate promotion
  • Advertising space selling
  • Creation of a job board
  • Selling services
  • Affiliate product revisions
  • Hosting webinars
  • Writing tutorials

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17 Digital Marketing Hacks For Small Businesses + Infographic

By Yan Kulakov, Wednesday, April 3rd, 2019 in Guest posts

Josh

Josh Wardini, Community Manager at Webmastersjury

Introduction

Not surprisingly, a business owner can’t be expected to get into every single aspect of digital marketing even if he or she wanted to. After all, it covers a wide variety of practices, which we’ll be discussing today.

Digital marketing is great for small businesses. It’s cost-efficient, surprisingly effective, and best of all, results are measurable.

And to help you figure out which specific techniques can give you the most bang for your buck, we’ve compiled a list of 17 actionable items every business owner should consider looking into to boost their digital marketing efforts.
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